This article showcases the secret to New Year’s resolution success – starting early. It emphasises reflection, planning, accountability, and taking immediate action. This aligns with the Wellness Warehouse Early Resolution campaign, promoting proactive wellness efforts before the new year.
These Instagram carousels target people who have been feeling remoter work burnout. They align seamlessly with the Wellness Warehouse Resolved Resolution campaign, advocating proactive wellness and taking steps towards improving your work/life balance.
These pamphlets provide a six-day micro-resolution plan, offering practical steps for readers to enhance their well-being through small, manageable changes. The concept encourages incremental improvements in daily life, empowering individuals to kickstart a wellness journey.
PROBLEM
People are indulgent during the holiday season which makes it harder to stay healthy
INSIGHT
Consumer: During the holiday time, it’s even harder to be healthy and easier to be indul- gent.
Brand: Wellness Warehouse cares about making it easier to make healthier choices.
CONCEPT
It is a struggle to keep up your New Year’s resolutions. So rather than only starting in the new year, it’s easier to start them while you have more time in the holidays. Wellness Warehouse makes starting your resolutions even easier.
SOLUTION
Create an Engagement Campaign that encourages more interaction with Wellness Warehouse’s social media accounts by positioning them as an expert on all things wellness.
